Monday, December 12, 2022
One of the biggest errors in most sales processes is often the act of assumption – assuming that we can problem-solve everything on our own and assuming we know exactly what people need. The problem with assuming is that you often end up guessing what people want and, more often than not, your assumptions will likely fall flat on your potential client’s ears. This is why telling does not always equal selling.
But what if you had a way to seamlessly explain your product or service through the filter of your prospective client’s specific journey so it feels like a 100% match for what they need? What could that do for you and your business?
This week, I explain what the Assumptive Sales Strategy is and how it helps you get clients to sell themselves on your services – even before you ask for the sale. I discuss why focusing on pain-points isn’t always the best strategy for making a sale. I share examples for using the Assumptive Sales Strategy effectively and the key to helping your clients subconsciously reveal their buying habits during the initial sales call. I discuss why old school sales techniques like “faking it ‘til you make it” rarely work today and the mental shifts you need to make to improve your sales strategy. I also explain why you owe it to your potential clients to ‘hold back’ part of the solution to their problem in the initial sales call and share the formula to help them take the next step in the sales journey.
“A person cannot progress in the conversation if the questions you’re asking are not in direct alignment with their values, their goals, and what they truly believe in.”
- Jason Linett
This week on Attract Pre-Sold Clients:
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Growing your business online can be a surprisingly lonely experience. And there’s nothing worse than that feeling of overwhelm when you meet the right client, but are stuck on what to say and how to say it without coming across as salesy or sleazy. That’s why I created the Attract Pre-Sold Clients community.
If you’re you ready to level up your sales strategy and start attracting pre-sold clients, join the Attract Pre-Sold Clients Group. This is the best place to find the support you need to grow your business online, connect with other entrepreneurs, and learn what’s working right now to attract pre-sold clients to your business from my weekly client attraction workshops. And best of all – it’s free.
It’s Time to Attract Pre-Sold Clients
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